• Executed Off-Page SEO strategies through backlink building, directory submissions, blog commenting, Quora engagement, and Google Reviews optimization to improve online visibility.
• Developed marketing content, including reel scripts, brand bios, taglines, and promotional copy, ensuring consistency with brand identity and audience engagement goals.
• Conducted market research and competitor analysis by visiting competitor outlets to evaluate customer experience, sales approaches, pricing strategies, and market positioning.
• Supported brand awareness initiatives by identifying opportunities to strengthen digital presence and customer trust across online platforms.
• Collaborated with the marketing team to execute content strategies and contribute to ongoing digital marketing campaigns.
• Strengthened practical skills in Digital Marketing, SEO, Content Marketing, Brand Management, Market Research, Competitor Analysis, Customer Insights, Copywriting, and Strategic Communication.