• Developed engaging and targeted content for promotional campaigns aimed at students to boost client visibility and engagement for clients such as Parul University and Symbiosis International University.
• Tailored and localized marketing content for diverse international regions including Africa, the Gulf, and Asia.
• Adapted language, tone, and style to meet cultural and regional preferences, ensuring relevance and effectiveness.
• Managed social media platforms by scheduling posts, engaging with followers, and tracking performance metrics.
• Implemented region-specific social media strategies to increase engagement and reach.
• Created and sent targeted email campaigns to nurture leads and drive conversions.
• Managed email lists, segmented audiences, and analyzed campaign performance.
• Conducted research on market trends and competitor strategies to inform content and campaign development.
• Identified new opportunities for client promotion based on market insights.
• Monitored and analyzed website traffic, social media engagement, and campaign performance using analytics tools.
• Prepared detailed reports and provided actionable recommendations to improve future campaigns.
• Worked closely with mentors and colleagues to brainstorm and execute creative marketing strategies.
• Contributed to various ad hoc projects and supported cross-functional teams as needed.